The Hertz Corporation
As Staff Vice President, International Marketing and Sales, Garcia oversees all consumer and travel industry marketing and sales activities for Australia, Canada, the Caribbean, Central and South America and Mexico. In addition, Garcia oversees all of Hertz' worldwide retail and tour programs.
Prior to his appointment as Staff Vice President, International Marketing and Sales, Garcia was Division Vice President, Marketing and Sales for Hertz Europe, Ltd. where he was responsible for all marketing, sales and pricing activities for Hertz Europe. Prior to joining Hertz in 1996, Garcia spent 17 years in the advertising agency business.
Garcia holds a Bachelor of Arts degree in English from the State University College in Cortland, New York. A resident of Connecticut, he is married with three children.
Hertz operates a fleet of 525,000 cars from approximately 6,500 locations in more than 140 countries.
SOURCE: Hertz Corporation
Contact: Paula Stifter of Hertz Corporation, 201-307-2824
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