Tag: Hertz

  • Aeroplan Announces New Partnership With Hertz

    Aeroplan Announces New Partnership With Hertz

    • Partnership builds upon Aeroplan’s commitment to make travel more rewarding
    • Members can earn up to 5 Aeroplan points per dollar spent on car rentals with Hertz®, Dollar®, and Thrifty®, and unlock premium perks and benefits
    • For every 5 Aeroplan points earned, members will receive one Status Qualifying Credit (SQC), bringing them closer to Aeroplan Status
    • All Aeroplan Elite Members and select Aeroplan Credit Cardholders get complimentary Five Star® or President’s Circle® status in Hertz Gold+ TM  loyalty program

    MONTRÉAL, May 6, 2026 – Aeroplan, Canada’s leading travel loyalty program, has announced a new strategic partnership with Hertz, one of the world’s largest vehicle rental companies. This collaboration extends across Hertz, Dollar, and Thrifty, and is the latest example of Aeroplan’s commitment to expanding its partner ecosystem, providing members with more opportunities to earn rewards, unlock premium benefits, and accelerate their journey to Aeroplan Elite Status.

    “Car rentals are a natural part of the travel journey, and we’re thrilled to give Aeroplan members more ways to earn and redeem points, while unlocking new benefits along the way,” said Scott O’Leary, Vice President of Loyalty & Product at Air Canada. “Partnering with Hertz is one of the ways we are delivering on the promise we made when we redesigned Aeroplan, providing choice, convenience, and value that extends their loyalty from the air to the road.”

    In addition to new earning opportunities, this partnership unlocks preferred pricing for all Air Canada customers, when reserving car rentals through aircanada.com.

    “We’re delighted to partner with Air Canada to deliver even more value to Aeroplan members when they rent from Hertz, Dollar or Thrifty,” said Laura Smith, Executive Vice President, Global Sales and Partnerships at Hertz. “Together, we’re providing premium benefits that will make for a more seamless and rewarding travel experience all around.”

    Through this new partnership, Aeroplan Members can access the following benefits:

    • Aeroplan members earn 2 points per $1* spent on car rentals with Hertz, Dollar and Thrifty.
    • Aeroplan Elite 25K, 35K, and 50K members earn 3 points per $1* spent on Hertz car rentals; Elite 75K members earn 4pts per $1* spent on Hertz car rentals; Super Elite members earn 5pts per $1* on Hertz car rentals.
    • Members receive 1 Status Qualifying Credit (SQC)** for every 5 Aeroplan points earned on car rentals.
    • Aeroplan Elite 25K, 35K, and 50K members, along with Aeroplan Core Credit Cardholders, receive complimentary Five Star status in the Hertz Gold+ program+.
    • Aeroplan Elite 75K and Super Elite members, along with Aeroplan Premium Credit Cardholders, receive complimentary President’s Circle status in the Hertz Gold+ program+.

    For full details on Aeroplan’s partnership with Hertz and available member benefits, visit here.

    More ways to earn and redeem, every day
    Aeroplan is widely regarded as one of the leading travel loyalty programs in North America. Aeroplan Members can earn or redeem points on more than 50 airlines to 1,300+ destinations globally. Redeem for flights with no blackouts or surcharges, access thousands of hotel properties via Aeroplan HotelSavers, or shop for brands like Amazon and Apple at the Aeroplan eStore.

    To join Aeroplan’s community of more than 10 million active members, visit aircanada.com/aeroplan.

    About Air Canada
    Air Canada is Canada’s largest airline, the country’s flag carrier and a founding member of Star Alliance, the world’s most comprehensive air transportation network. Headquartered in Montréal, Air Canada provides scheduled service directly to more than 180 airports in Canada, the United States and Internationally on six continents. It holds a Four-Star ranking from Skytrax. Through Air Canada Vacations, it offers more travel choices than any other Canadian tour operator to hundreds of destinations worldwide, with a wide selection of hotels, flights, cruises, day tours, and car rentals. Its freight division, Air Canada Cargo, provides air freight lift and connectivity to hundreds of destinations across six continents using Air Canada’s passenger and freighter aircraft. Air Canada’s climate-related ambition includes a long-term aspirational goal of net-zero greenhouse gas emissions by 2050. For additional information, please see Air Canada’s TCFD disclosure. Air Canada shares are publicly traded on the TSX (AC) in Canada and the OTCQX (ACDVF) in the US.

    About Hertz
    Hertz Global Holdings, Inc. is one of the world’s leading car rental and mobility solutions providers. Its subsidiaries, including The Hertz Corporation, and licensees operate the Hertz, Dollar, Thrifty, and Firefly vehicle rental brands, with more than 11,000 rental locations in 160 countries around the globe. The Company also operates the Hertz Car Sales brand, which offers a range of quality, competitively priced used cars for sale online and at locations across the United States, and the Hertz 24/7 car-sharing business in Europe. For more information about Hertz, visit www.hertz.com

    *Spend is calculated based on actual time & mileage cost of a vehicle rental, plus amounts payable in connection with ancillaries, vehicle upgrades, fees or surcharges but does not include taxes. If the rental is paid for in a currency other than Canadian dollars, the spend will be converted into CAD and the number of points will be calculated accordingly
    **Only Aeroplan base points are eligible for SQC accumulation. Bonus points earned as part of promotions do not count towards SQC.
    +Terms and Conditions apply. For more details on the Hertz status grant for Aeroplan Elite members and select credit cardholders see here

  • Hertz and The Home Depot Partner to Honor Military Heroes

    Hertz and The Home Depot Partner to Honor Military Heroes

    The two brands unite to support the military community with reliable transportation, special travel benefits and home upgrades

    ESTERO, Fla., May 1, 2026 – As the nation looks ahead to its 250th anniversary and observes Military Appreciation Month, Hertz and The Home Depot are coming together to honor military heroes with a nationwide initiative designed to support their everyday needs with reliable transportation, special travel benefits and meaningful upgrades at home.

    Now throughout May, Hertz and The Home Depot are hosting a nationwide contest to shine a spotlight on deserving active-duty service members, veterans, and their spouses who have gone above and beyond for their country and community. Three winners will receive a powerful prize package that includes:

    • A car of their choice from Hertz Car Sales
    • A limited-edition Husky® workbench and Husky rolling jobsite box
    • A $1,000 The Home Depot gift card (plus a $1,000 gift card for the nominator)

    One contest winner will also receive a garage storage upgrade from The Home Depot in addition to the other prizes to help tackle projects at home or on the job.

    “Hertz has a long history of supporting the transportation needs of military members and their families, and this partnership with The Home Depot builds on that commitment in a meaningful way,” said Jeff Adams, Executive Vice President, Hertz Car Sales. “By combining reliable transportation with practical support at home, we’re focused on honoring service members with solutions that make a real difference in everyday life.”

    Hertz brand ambassador and seven‑time Super Bowl champion Tom Brady is helping amplify the initiative by highlighting incredible stories of service and sacrifice, encouraging the public to nominate deserving heroes who go above and beyond in service to their country and communities.

    “There are so many people who serve their country and then come home and keep showing up for their families and communities,” said Brady. “And behind every one of them are families making sacrifices as well. Their stories of service don’t always get told, but they’re the ones that matter – and being part of this effort is simply a way to say thank you.”

    From May 1 through July 4, eligible military members can receive up to $1,000 off a vehicle purchase at Hertz Car Sales – including access to the largest selection of ‘near new’ model year 2025 vehicles in the used retail market** – helping make dependable transportation more attainable. In addition, Home Depot Verified Military Discount members will be upgraded to Hertz Five Star® status during the same period, allowing them to skip the counter and unlock enhanced rewards and benefits throughout the busy summer travel season and beyond.

    “At The Home Depot, taking care of the military community is core to our values, and we’re always looking for meaningful ways to recognize service members,” said Erin Izen, Senior Director, Community Investments at The Home Depot. “By teaming up with Hertz, we’re proud to give members of our Home Depot Military Discount program access to Hertz Five Star status and the chance to be celebrated in a special way.  It’s one more way we’re saying thank you – by delivering exclusive benefits that reflect the respect and appreciation they deserve.”

    To enter or nominate a military hero during the month of May, visit Hertz.com/military. Hertz’s judges will review contest submissions and notify winners ahead of Fourth of July.

    *NO PURCHASE NECESSARY. Nominations open through 5/31/26. Proof of military status required. Contiguous US only. Please read contest rules here.
    **Largest selection of 2025 models claim is based on the number of vehicles listed for sale on competitor dealer websites as of the date of release.

    About Hertz
    Hertz Global Holdings, Inc. is one of the world’s leading car rental and mobility solutions providers. Its subsidiaries, including The Hertz Corporation, and licensees operate the Hertz, Dollar, Thrifty, and Firefly vehicle rental brands, with more than 11,000 rental locations in 160 countries around the globe. The Company also operates the Hertz Car Sales brand, which offers a range of quality, competitively priced used cars for sale online and at locations across the United States, and the Hertz 24/7 car-sharing business in Europe. For more information about Hertz, visit www.hertz.com.

    About Home Depot
    The Home Depot is the world’s largest home improvement specialty retailer. At the end of fiscal 2025, the company operated a total of 2,359 retail stores and over 1,250 SRS locations across all 50 states, the District of Columbia, Puerto Rico, the U.S. Virgin Islands, Guam, 10 Canadian provinces and Mexico. The company employs over 470,000 associates. The Home Depot’s stock is traded on the New York Stock Exchange (NYSE: HD) and is included in the Dow Jones industrial average and Standard & Poor’s 500 index.

  • Hertz Reveals 2026 U.S. Spring Travel Trends

    Hertz Reveals 2026 U.S. Spring Travel Trends

    Hertz data reveals longer spring break travel window and top destinations

     New Hertz travel insights reveal how spring break travel is shifting, with travelers embracing more flexible timing and longer windows for their getaways. Instead of a single peak spring break week, Hertz data shows several high-demand periods across both March and April, opening up more opportunities for families and groups to travel and save. Additionally, one in three Hertz customers is currently renting specifically for road trips and driving vacations, reflecting renewed interest in travel by car.

    Spring Break Spans Multiple Weeks*
    Spring break is no longer limited to one defined week. Hertz data reveals that travelers are heading out throughout March and April, with top pick up days forecasted to be April 9, April 17, April 23 and April 24. In March, the most popular pick up days were March 6, March 13 and March 27. This staggered demand points to smoother travel experiences for families and groups hitting the road.

    Want to Save? Start Your Trip on a Wednesday or Sunday
    Thursday and Friday remain the most popular pickup days for spring travel, but Hertz data shows that starting a rental on a Wednesday or Sunday offers a better chance at lower rates. Travelers can also join Hertz Gold+ for free to access member‑only rates and skip the rental counter. Plus, travelers can enjoy 20% off Pay Later rates with Hertz’s Spring Flash Sale when they book between April 6-13 and pick up between April 6-June 5. 

    Warm-Weather Cities Continue to Lead
    Sunshine, family‑friendly activities, and ease of planning keep warm‑weather destinations at the top of travelers’ lists. The top spring destinations based on rental car demand are:

    • Orlando
    • Los Angeles
    • Phoenix
    • Atlanta
    • Las Vegas
    • Tampa
    • Honolulu
    • Miami
    • Denver
    • Dallas

     Book Early for the Best Choice
    Travelers typically reserve rental cars 16 days in advance for spring trips but booking the car at the same time as flights and hotels can improve availability and support cost savings. Early bookings also provide access to a wider selection of vehicles – particularly SUVs and vans, which are among the most booked options this spring as travelers prioritize space for kids, luggage, and gear.

    Tips for a Faster, Smoother Car Rental Experience

    • Locking in your gas price. At Hertz, you can prepay for refueling at pickup to lock in pricing to avoid sticker shock at the pump AND save time at return.
    • Adding your flight information to your car rental reservation. Our team actively monitors flight delays and cancellations, and adding your flight information can help protect your reservation.
    • Booking at a neighborhood location. If you’re not flying into an airport, Hertz has thousands of convenient neighborhood locations across the country.
    • Modifying your reservation on the Hertz app or Hertz.com if your travel plans get disrupted and you need to make changes.
    • Joining Hertz Gold+ (it’s free!) to skip the counter and go straight to your car when you land. This benefit can be a huge timesaver, especially after flight delays.

    In sum, spring travel is expanding beyond a single week, giving travelers more flexibility and control over their plans. Whether heading to the beach, visiting family, or chasing warm weather, Hertz data shows that early planning and flexible timing can make spring getaways more seamless.

    *Data as of March 30, 2026

  • Hertz Expands Premium Fleet with INEOS Grenadier

    Hertz Expands Premium Fleet with INEOS Grenadier

    A strikingly distinctive premium 4X4 now available to rent in the U.S.
    Photos and video: HERE

    ESTERO, Fla., March 18, 2026 – Hertz, one of the world’s largest rental car companies, today announced the addition of the INEOS Grenadier to its U.S. rental fleet, further expanding the lineup of premium vehicles available to customers.

    Hertz will provide customers with unmatched access to this premium 4X4 from INEOS Automotive – offering the largest availability of Grenadiers for rent anywhere in the U.S. Customers can reserve this coveted vehicle at select airport locations nationwide starting this spring.

    “At Hertz, we’re focused on offering the newest and most exciting vehicles in the industry and giving customers access to modern, high quality rental options,” said Adnan Manzur, Senior Vice President, North America Customer Operations at Hertz. “With the addition of the INEOS Grenadier, we’re continuing to broaden customer choice and reflect travelers’ evolving preferences for unique, premium driving experiences that make the journey just as memorable as the destination.”

    The INEOS Grenadier 4X4 combines British design with German engineering. INEOS Automotive entered the Americas market in 2023 and continues to grow its portfolio and presence across the region. Hertz renters will experience the Grenadier in high-spec Fieldmaster trim. This configuration includes leather upholstery, heated seats, safari windows, a premium sound system, 18‑inch alloy wheels, delivering both comfort and capability to customers.

    “This partnership represents an exciting step forward for our continued expansion in North America,” said Gregor Hembrough, EVP, INEOS Automotive Americas. “Introducing the Grenadier to Hertz customers gives more drivers the opportunity to experience our vehicle’s capability and engineering firsthand. It also highlights the strong demand we’re seeing as our brand continues to grow its presence across the North America.”

    To learn more and reserve a Grenadier, visit Hertz.com.

    To find out more about INEOS Grenadier’s story, visit INEOSGrenadier.com.

    About Hertz
    Hertz Global Holdings, Inc. is one of the world’s leading car rental and mobility solutions providers. Its subsidiaries, including The Hertz Corporation, and licensees operate the Hertz, Dollar, Thrifty, and Firefly vehicle rental brands, with more than 11,000 rental locations in 160 countries around the globe. The Company also operates the Hertz Car Sales brand, which offers a range of quality, competitively priced used cars for sale online and at locations across the United States, and the Hertz 24/7 car-sharing business in Europe. For more information about Hertz, visit www.hertz.com.

    ABOUT INEOS AUTOMOTIVE
    In 2017, INEOS Chairman Jim Ratcliffe, a car enthusiast and experienced adventurer, identified a gap in the market for an uncompromising 4X4 engineered for modern day compliance and reliability. INEOS Automotive Limited was formed and a senior team of automotive professionals assembled to bring the vision to reality with a fresh perspective of 4X4 development and manufacturing. 

    In 2022 the INEOS Grenadier was launched: a truly global 4X4 built from the ground up that combines rugged British spirit and design with German engineering rigour. The Grenadier provides best-in-class off-road capability, durability, and reliability with the modern comfort and refinement customers expect wherever they are in the world. In 2023 a double-cab pick-up variant of the Grenadier was launched called the Quartermaster. 

    INEOS Automotive is a subsidiary of INEOS, a leading manufacturer of petrochemicals, specialty chemicals and oil products. It employs 24,500 people across 29 businesses, with a production network spanning 154 sites in 27 countries. From paints to plastics, textiles to technology, medicines to mobile phones, materials manufactured by INEOS enhance almost every aspect of modern life. In 2025, INEOS had sales of $55bn. To find out more about INEOS Automotive, visit www.ineosgrenadier.com.

  • Hertz Makes Holiday Travel Golden with Gold Squad’s Final 2025 Stop at Newark Airport

    Hertz Makes Holiday Travel Golden with Gold Squad’s Final 2025 Stop at Newark Airport

     Hertz extends its Gold Squad Golden Retriever ambassador program into 2026

    ESTERO, Fla., Dec. 18, 2025 – After debuting its nationwide Hertz Gold Squad program earlier this year, Hertz is bringing its beloved team of highly-trained Golden Retrievers to Newark Liberty International Airport for their final 2025 appearance with plans to continue spreading joy into 2026. As millions of Americans hit the road for what is expected to be one of the busiest holiday travel seasons in years, the Gold Squad will greet travelers with comfort, joy, and surprise perks during peak December travel days.

    Newark, one of Hertz’s top 10 holiday rental hotspots, will be the last stop before the Gold Squad returns in 2026 with an expanded lineup of airport and event appearances across the country.

    “The Gold Squad has been a bright spot for travelers throughout the year, and Newark is the perfect place for their final stop in 2025,” said Adnan Manzur SVP, North America Customer Operations at Hertz. “Holiday travel can be hectic, and a few minutes with a Gold Squad Golden Retriever can make the whole journey feel a little more golden.”

    Holiday Travel Trends: What Travelers Should Know
    With significantly lower gas prices this year, the roadways are going to be especially busy. According to Hertz’s travel partner AAA, more than 109 million Americans will hit the road this holiday season – up by over two million from last year. Based on Hertz data, here’s what to know before you go:

    • December 20 is expected to be the busiest rental car pick-up day nationwide.
    • Top 10 Holiday Hotspots:
      1. Orlando
      2. Los Angeles
      3. Atlanta
      4. Miami
      5. Phoenix
      6. Newark
      7. Dallas
      8. Boston
      9. Chicago
      10. Las Vegas
    • Trending Destinations: Miami, Palm Springs, and Phoenix are seeing the biggest jumps in year-over-year rental car demand.
    • Fresh New Rides: Hertz customers will be among the first to drive thousands of 2026 vehicles now on the road, including the Cadillac CT5, Volvo XC60, Ford Mustang EcoBoost, Jeep Grand Wagoneer and more.

    Here are some of Hertz’s Golden Travel Tips:

    • Reserve early as possible for the most vehicle availability and widest selection.
    • Check out Hertz’s vehicle guide to find the perfect vehicle to fit all your passengers, luggage, and gifts this holiday season.
    • Add flight details to your reservation so Hertz can monitor delays and adjust accordingly.
    • Join Hertz Gold Plus Rewards (it’s free to sign up!) to access exclusive member discounts, skip the counter at select locations, earn points redeemable for free rental days and more.
    • Check Hertz neighborhood locations for additional availability during peak travel times.

    About the Hertz Gold Squad
    Launched earlier this year, the Hertz Gold Squad is a team of highly trained Golden Retrievers that specialize in providing comfort in busy environments, such as airports and large events. They were selected for their calm temperament and ability to interact safely with travelers. Each dog works with a certified handler to ensure a positive experience for everyone.

    The pups have visited airports across the U.S. throughout 2025, delighting customers with soothing interactions, photo moments, and plenty of pets.

    Newark is the last stop for 2025, with additional locations and appearances planned for 2026. Travelers can follow the Squad and share where they’d like to see the pups next on InstagramXFacebook and TikTok.

    *Travel data based on Hertz advance bookings as of Dec. 10, 2025.

    About Hertz
    Hertz Global Holdings, Inc. is one of the world’s leading car rental and mobility solutions providers. Its subsidiaries, including The Hertz Corporation, and licensees operate the Hertz, Dollar, Thrifty, and Firefly vehicle rental brands, with more than 11,000 rental locations in 160 countries around the globe. The Company also operates the Hertz Car Sales brand, which offers a range of quality, competitively priced used cars for sale online and at locations across the United States, and the Hertz 24/7 car-sharing business in Europe. For more information about Hertz, visit www.hertz.com.

  • Hertz Brings Golden Retriever ‘Gold Squad’ to Airports Nationwide

    Hertz Brings Golden Retriever ‘Gold Squad’ to Airports Nationwide

    Golden Retrievers to greet weary travelers at select U.S. airports; Travelers help to pick next ‘Gold Squad’ destination

    Estero, Fla., Aug. 25, 2025 – As the busy Labor Day weekend approaches, Hertz, one of the world’s largest car rental companies, is seeking to comfort stressed travelers. With a mission to make travelers feel golden, Hertz is bringing its ‘Gold Squad’ – a team of highly trained Golden Retrievers – to select airports across the country. These friendly, furry ambassadors aim to bring comfort, calm and cuddles during peak travel times, ensuring all Hertz customers hit the road with a smile.

    “With the Hertz ‘Gold Squad’ making surprise appearances across the country, we’re aiming to delight customers with something unexpected,” said Kari Birdsall, Vice President, Operations Excellence at Hertz. “Whether it’s a warm welcome from a Golden Retriever or the ease of skipping the counter with Hertz Gold Plus Rewards membership, we’re focused on making every step of the rental experience feel convenient, seamless and a little more golden.”

    Why it Matters:

    • A recent study from YouGov indicates 70% of Americans find booking a vacation stressful, with specific pain points including booking airport transfers and flights.
    • The rental car lot at an airport is often the last leg of a trip; and by the time travelers reach the counter, they’re often exhausted from a long day of traveling.
    • With over 17 million travelers braving the holiday weekend in 2024, this year is sure to bring even more of a frenzy to flying.

     

    The Hertz ‘Gold Squad,’ including Cooper the Golden Retriever, made their debut at Dallas Fort Worth International Airport (DFW) last week, providing comfort to thousands of travelers. Now, they want to surprise travelers in additional cities like Chicago, San Diego and Atlanta, but before they head out, they’re inviting travelers to share their opinion on social to decide future stops. To make that final trek feel golden, the Hertz ‘Gold Squad’ are ready to greet travelers with wagging tails and warm smiles as they await their next destination.

    Select airports will host ‘Gold Squad’ visits, featuring exclusive giveaways and on-site support to help travelers enroll in Hertz’s free Hertz Gold Plus Rewards loyalty program, which makes future car rentals faster, easier and more rewarding. Members can enjoy exclusive rates when booking on Hertz.com or the Hertz app, skip the counter at select locations, and earn points redeemable for free rental days and more.

     

    To bark your opinion for the ‘Gold Squad’s’ next location, travelers can comment on Hertz’s recent post. To travel along with the Hertz ‘Gold Squad’, follow Hertz on Instagram, X, Facebook and TikTok and learn more at hertz.com/goldsquad.

    About Hertz
    Hertz Global Holdings, Inc. is one of the world’s leading car rental and mobility solutions providers. Its subsidiaries, including The Hertz Corporation, and licensees operate the Hertz, Dollar, Thrifty, and Firefly vehicle rental brands, with more than 11,000 rental locations in 160 countries around the globe. The Company also operates the Hertz Car Sales brand, which offers a range of quality, competitively priced used cars for sale online and at locations across the United States, and the Hertz 24/7 car-sharing business in Europe. For more information about Hertz, visit www.hertz.com.